Identity

The Forrester Tech Tide™: Martech for B2C Marketers, Q2 2018

Consumer expectations are at an all-time high. So is confusion about which of the 5,000-plus marketing technologies best equip brands to deliver one-to-moment marketing, in today’s channel-agnostic marketplace. Forrester’s latest Tech Tide report, however, states that marketing efficiency and effectiveness are most dependent on technologies that help marketers identify customers and guide more relevant, personalized …

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GDPR

Webinar: The GDPR Evolution

The General Data Protection Regulation (GDPR) goes into effect May 25, 2018 and is bringing a heightened level of scrutiny to the rules of customer engagement for brands on both sides of the Atlantic. While the GDPR introduces significant changes for data security and compliance, it also compels marketers to forge new and stronger interactions …

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GDPR

White Paper: How to Survive and Thrive Under the GDPR

The General Data Protection Regulation (GDPR), which takes effect on May 25, 2018, harmonizes data privacy laws across Europe and impacts every company that touches the personal data of European Union residents. While the GDPR introduces significant changes for data security and compliance, it also compels marketers to forge new and stronger interactions with consumers …

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Identity

Identity Is the Next Competitive Battleground

In 2018, identity is poised to revolutionize digital marketing. Don’t get left behind. See all 5 of Signal’s 2018 predictions and recommendations in this report.

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Data Collection Posts

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