A seasoned technology and marketing executive with deep industry knowledge, Lisa leads Signal’s operations and growth in the burgeoning identity resolution market. Ahead of joining Signal, she served as CEO of digital media company Curiosity.com, preceded by her tenure as CEO of Engine Media, the global media services operating unit of the Engine Group. Lisa has also served as President of Global Digital, Data & Analytics at Starcom MediaVest Group, where she pioneered the use of both first-party and third-party data-driven marketing for some of the world’s biggest brands, and for more than a decade held US and global executive leadership roles within GroupM and Mindshare. Her industry accolades include the American Advertising Federation (AAF) Hall of Achievement, Advertising Age and Crain’s Chicago Business 40 Under 40, Advertising Age Media Maven, Advertising Women of New York’s Women Changing the Game, iMedia 25 Innovators, Adweek Media All-Star and Broadcasting & Cable Next Wave of Leaders. Lisa has additionally served on Google’s Global Media Council, Twitter’s Client Council, Forbes’ Executive Women’s Board, the AAF Board of Directors and the IAB Agency Advisory Board, among others.