Jessica brings over 15 years of experience in digital media, advertising and communications to her role leading the marketing efforts at Signal where she approaches rapid change with a blend of creative problem solving and analytically-driven decision making. In her previous role as Performance Marketing Director at Signal, she built a robust demand generation engine, executing digital marketing campaigns and content-driven SEO to establish Signal as a leader in the identity resolution space. Prior to Signal, Jessica held marketing positions at multiple tech startups as well as roles in marketing at Google and YouTube. She is currently active as a mentor for SheRunsIt, a nonprofit paving the way for more women to lead at every level of marketing, media and tech. Jessica received a B.A. in Art History and Communication Studies from Macalester College.