Instant Size and Reach: Move Beyond a Match Test

These aren’t just words here at Signal; they are our North Star. They are what set us apart from the competition. And now we invite you to put our platform, our solutions and our service to the test. With Signal, you are in the driver seat with your customer data. During the course of our …

Forrester Q&A: Everything Marketers Need To Know About Match Rates

The opportunities that lie within a brand’s first-party customer data set are endless. Now, customer-obsessed marketers must maximize match rates to keep this data relevant and personalize their customer experiences. Onboarders enable marketers to bring their offline data online, but the accuracy, freshness and persistence of the data varies greatly by technology partner.    This Forrester …

Onboarding for the Always-On Consumer

Onboarding takes minutes and creates persistent profiles that expand and enrich with every customer engagement — offline and online. Helping brands build dynamic, multi-dimensional profiles that facilitate ongoing, constantly evolving and identity-driven relationship with their engaged, always-on customers.