It’s exciting to be a marketer at a time when technology is enabling brands to explore innovative, new ways of delivering remarkable experiences to customers.
The newly-published, June cover story in CIO Review explores the digital transformation underway in the marketing industry, taking an in-depth look at the steps brands need to take to respond to customers who expect a whole new level of interaction, relevance and engagement across many touchpoints – laptops, smartphones, tablets and more.
“Companies need to think innovatively about how to start to incorporate all the available data into making better decisions at a better pace to create trust and value for the product or service among customers,” according to CIO Review, a technology magazine focused on enterprise solutions.
Signal (formerly BrightTag) is proud to be chosen as one of CIO Review’s “20 Most Promising Digital Marketing Solution Providers 2014,” a listing of top technology providers who offer innovative solutions related to Digital Marketing.
A distinguished panel of CEOs, CIOs, CMOs, VCs and analysts, including the magazine’s editorial team, evaluated more than 1,000 companies and selected a handful to be profiled in the Digital Marketing Technology Special. The goal: to help executives gain a comprehensive understanding of what technologies are available, which are right for them, how they work in the real world, and how they shape up against the competition.
The magazine’s special report showcases the latest developments in the digital marketing arena and features top CIOs and CMOs from various industry verticals, with their insights on new marketing technologies.
Don’t miss it!