Retail Industry Trends for the 2015 Holiday Shopping Season

August 24, 2015

In retail, it’s never too early to start preparing for the holiday season. To help retailers predict the holiday shopping trends for 2015, Signal asked 500 consumers how they planned to shop this holiday season. Here’s what the shoppers told us—and how retailers can use these holiday shopping trends to improve their bottom line.

How shoppers intend to browse and shop across devices in the 2015 holiday season.

To learn more about harnessing your first-party data to create and act on meaningful customer engagements during the holidays and beyond, download the Retailer’s Guide to Understanding the 2015 Holiday Shopper.

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Laurel Wamsley

Laurel Wamsley was the Marketing and Communications Manager at Signal, and the editor of Signal's blogs. She worked previously at the University of Chicago, Rackspace, and NPR.