The digital marketing landscape keeps evolving and shifting under our feet. From industry consolidation and proliferation of new marketing technologies to the growth of walled gardens, from the spread of programmatic, to ever-rising consumer expectations for relevant and timely user experiences, the industry is more complex than ever. And the rate of change will only accelerate in the coming year.
To help brands and agencies cut through the noise, Signal asked our distinguished panel of in-house digital experts to weigh in with their predictions for the New Year, and to recommend practical steps that marketers can take to start the year on the right foot. To learn more, download Signal’s special report: How Digital Marketing Will Change in 2015: What Marketers Need to Know Now.
Check out the graphic below for the top 8 predictions–then share it, print it out, and stick it on your wall. 2015 is almost here!