Live Activation

Expand your ability to find consumers across their various devices, achieving the kind of scale previously restricted only to the largest retailers and publishers.

Live Activation

Customer relevancy through real-time activation

Synchronize real-time customer-profile data with leading media targeting and personalization platforms for increased reach and relevancy.

Key Features

Server-Direct Integration

Seamlessly connect your rich data assets to the leading media targeting and personalization platforms with our server-to-server integrations

Addressability at Scale

Increase the reach of your first-party data by matching to our Audience Trust and other partner matching networks

Unprecedented Ownership and Control

Strictly manage rules for which data is shared and to whom to maintain necessary data privacy and security

What our partners are saying

Yahoo! JAPAN has partnered with Signal to create the most comprehensive solution ever launched in Japan for unlocking the coveted unified view of the customer on an always-on basis. This strategic partnership enables Yahoo! JAPAN to deliver true people-based marketing at scale that only Google and Facebook have achieved.
Toru Takata, SVP and Chief Product Officer, Yahoo! JAPAN

Resources

How Digital Marketing Will Change in 2016

In an industry where the only constant is change, our digital experts and thought leaders have weighed in with their predictions and insights on the shifts that will really matter in the New Year.

Signal’s Platform Powers Yahoo! Japan’s Next-Gen DMP

Yahoo! Japan, a top global web portal and leading digital publisher, realized the enormous opportunity in sharing its consumer data with advertisers. Signal helped it create a next-generation data management platform that’s not a walled garden.

The State Of Digital Marketing Technology

Marketing technology is abundant and more advanced than ever before. But marketers have yet to create the kind of one-on-one experiences customers expect as they move between devices and channels. More than 1 in 2 marketers say their tools aren’t …

More Resources
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