Warren Billington, Signal Managing Director for Australia, New Zealand and South East Asia, talks with AdNews about how publishers can implement people-based marketing to compete with Facebook and Google.
Signal CEO Mike Sands talks to Northwestern's Kellogg Magazine about why constant innovation is key to business success.
Mike Sands, Signal CEO, shares why daily connection with your team is a habit that will lead to success.
Ownership of customer data is paramount to customer-centricity, writes Warren Billington, Signal's Managing Director for Australia, New Zealand and Southeast Asia.
Yahoo! Japan talks with AdExchanger about how Signal is powering their first-party data management platform, a scaled, real-time alternative to walled gardens that extends to 88% of the country’s Internet population.
Signal CEO Mike Sands discusses the implications of AOL's Millennial Media acquisiton -- including the point that the deal gives Verizon and AOL the ability to bridge between the known and unknown world.
Warren Billington, Signal's Managing Director for Australia, New Zealand, and Southeast Asia, writes for AdNews about why first-party data is emerging as the new currency of data-driven marketing success – one that will power deeper consumer engagement.