3 retail strategies to beat Amazon this holiday season

Retailers: don't let Amazon get the best of you this year. Marketing Land columnist and Signal CEO Mike Sands reveals strategies to keep in mind when preparing for the biggest shopping days of the year.
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Desktop Leads for E-Commerce Sales, But Mobile Remains Key Driver

Research by people-based marketing specialist Signal suggests desktop still has the strongest grip on how consumers are completing purchases.
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Mobile not killing the desktop, but both are hitting stores, with shoppers split along age lines

Signal's UK consumer research finds that the desktop is far from dead in ecommerce, but that mobile is the future.
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Desktops not down and out when it comes to ecommerce

While much is made of mobile increasingly being the platform of choice for shopping, new research from Signal suggests that retailers should not be writing off traditional channels as they prepare seasonal strategies and campaigns.
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Millennials hold key to future of shopping – but retailers must up their game

Retailers need to up their game when it comes to attracting and retaining digital shoppers, according to research findings from Signal.
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Signal Survey Suggests Amazon Will Have Very Happy Holidays This Year

The latest consumer survey from Signal shows just how dominant of a position Amazon.com has established in the U.S. holiday shopping market. But it also provides some reasons for hope for competing retailers.
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Amazon to dominate Holiday 2016

FierceRetail writes about Signal's consumer research that shows there is plenty of time and opportunity for retailers to capture holiday shopping market share from Amazon.
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Cramer: Investors can’t resist the lure of FANG

CNBC's Jim Cramer discusses Signal's latest consumer survey in a segment about the power of Amazon.
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For 42% Of Consumers, Amazon Will Be The Prime Holiday Destination

Read Signal's four recommendations for retailers aiming to capture consumers who haven’t fully committed to buying on Amazon this holiday season.
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Survey: How to compete against Amazon for holiday sales

Can retailers compete and win against Amazon during the holidays? Survey says yes, according to new data from Signal.
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