Signal in the News

Is The Death Of Online-Only Retail Upon Us?

There is increasing evidence that a transformation is taking place in the traditional retail industry, suggests Warren Billington, Signal Managing Director, APAC, in this opinion piece.

Second-Party Data About To Go Mainstream

Signal's CEO Mike Sands writes a column for AdExchanger about how second-party data can help marketers amplify first-party data and cross-channel identity.