Starting in mid-2012, the Company began rapid international expansion, as it entered Europe, Asia, and Latin America through various partnerships and acquisitions. Signal entered the European market through its SiteTagger acquisition, among the largest tag management solutions in the UK. More recently, Signal entered the Brazilian market via a strategic partnership to provide the full suite of Signal products to digital marketers in the Brazilian and Latin American markets.
Our Global Presence
"The enormous and fast-growing Asia-Pacific region holds boundless potential and significant challenges for marketers as consumers here interact with brands in increasingly diverse and specific ways. The Signal team shares my passion for bridging the divide between consumers and brands. I’m particularly impressed by Signal’s global vision for helping marketers create more impactful and engaging interactions with customers."
"Signal’s flexible data foundation is helping marketers and agencies around the world understand the holistic customer journey and optimize their total marketing spend across web, mobile, advertising, email and other channels."
"Consumers in the Asia-Pacific region are shifting to more mobile usage. Marketing to these multi-screening customers requires real-time, cross-channel utilization of dynamic behavioral data and static data such as CRM. I'm very excited to help brands get a unified view of the customer and take real-time marketing actions by offering Signal's best-of-breed marketing platform to this region."
"Signal’s has an impressive track record of helping companies like Yahoo! Japan, one of the world’s largest Internet brands, execute targeted marketing with laser-sharp precision, broad reach, market-wide scale, and at the lightning-fast speed which always-on consumers are making buying decisions. Signal’s technology, which targets people rather than cookies, eliminates the guesswork, waste and fraud involved in buying digital media, and is the way forward for the advertising industry."
"Signal enables the world's leading companies to provide great experiences to their customers as they interact with them across paid, earned, and owned channels. Our technology solves a critical, worldwide challenge for marketers who need better tools for keeping up with their always-on, multi-channel, multi-device customers."
"It's an exciting time for brands and agencies in emerging markets. They're able to take advantage of future-proof technology born as a response to massive growth (and massive clutter) in established markets. As Signal grows in these areas, I'm very excited to help brands and agencies in these markets optimize their use of systems and platforms without worry of implementation, scale, and support, and focus on innovation."